Why is it important?
Identify the key touch points that must be controlled or optimized. Keep in mind that the stages may vary depending on type of patient or whether it is a hospital or ambulatory facility.
Listen to Presenter
Key Stakeholders or processes:
Hospital website, Medical Travel Facilitators
Key Point to Key on Mind
Provide detailed information on the website, social media or other marketing channels, the goal is to educate prospects about the organization, its services, medical professionals and the destination.
Key Stakeholders:
Medical Travel Program/International office
Key Point to Keep in Mind:
Provide timely and relevant information to educate, inform and build trust. Gather information needed to ensure the individual is a good candidate for planned procedure; provide accurate quote.
Key Stakeholders:
Medical Travel Program, Facilitator, travel agent, Transportation provider
Key Point to Keep in Mind:
Ensure that the recommended transportation & accommodation options are aligned with the patient and companion’s needs & expectations.
Accommodation
Medical Travel Program, Hotels, travel agents
Key Point to Keep in Mind:
Ensure that the recommended transportation & accommodation options are aligned with the patient and companion’s needs & expectations.
Admission
Medical Travel Program, Patient Advocate
Key Point to Keep in Mind:
Ensure patient has safe, high-quality & successful pre-operative experience and procedure/treatment; & discharge at destination for continued recovery.
Treatment
Medical Travel Program, Patient Advocate, physicians
Key Point to Keep in Mind:
Ensure patient has safe, high-quality & successful pre-operative experience and procedure/treatment; & discharge at destination for continued recovery.
Discharge
Medical Travel Program, Patient Advocate, physician, nursing
Key Point to Keep in Mind:
Ensure patient has safe, high-quality & successful pre-operative experience and procedure/treatment; & discharge at destination for continued recovery.
Accommodation
Medical Travel Program, Patient Advocate, hotel
Key Point to Keep in Mind:
Ensure the integrity and quality of the patient’s care, optimum recovery and comfort, as he/she transitions to other care settings.
Follow-up (at destination):
Medical Travel Program, physician, Patient Advocate
Key Point to Keep in Mind:
Ensure the integrity and quality of the patient’s care, optimum recovery and comfort, as he/she transitions to other care settings.
Departure:
Medical Travel Program, physician, transportation
Key Point to Keep in Mind:
Ensure the integrity and quality of the patient’s care, optimum recovery and comfort, as he/she transitions to other care settings.
Follow-up:
At home
Key Point to Keep in Mind:
Ensure the integrity and quality of the patient’s care, optimum recovery and comfort, as he/she transitions to other care settings.